The story of Sanaa began in 2020 whilst looking for wrapping paper with a Black Father Christmas. Nothing like this could be found in the UK and the products that I could source were either from the US or looked aesthetically dated. As a professional graphic designer, I knew that I could create a more inclusive shopping experience through products that celebrate Black culture and ethnic minority communities. I intentionally chose the name ‘Sanaa’ – a Swahili word meaning ‘work of art’ – as an apt description of how I see myself and Black people.  Utilising the positive imagery that can be seen throughout Sanaa’s premium quality products, I aim to provide better representation of Black and ethnic minority communities in the mainstream art, gifts and stationary market and remind us that we are all created as masterpieces.  Nyomi SmithFounder, Entrepreneur, Work of Art.
